The origins go back to 1880 when the Carolina Cotillion Club of Rocky Mount held a dance in one of the downtown tobacco warehouses. It was originally conceived as a celebration of the tobacco crop that sustained the town and was held right before the autumn harvest. Not long after it started the event was moved to June where it quickly became the highlight of eastern North Carolina's social calendar. By the 1930s, the Rocky Mount June German was notable enough to get national attention, with write-ups in Life, The Saturday Evening Post, Parade, and the New York Times.
The event itself changed little from its early days. At its core, it was an all-night dance that took place in one of the many large tobacco warehouses in downtown Rocky Mount, “transformed for the night... into a sufficiently satisfactory Southern version of wonderland” (Daniel, Saturday Evening Post). Thousands of invited guests, first from all across North Carolina and eventually from throughout the east coast, descended on the town to dance the night away to the strains of some of the most popular bands of the day. But there were also intermission parties, brief soirées held in the middle of the event where the dancers decamped to nearby houses to fortify themselves with alcohol or other refreshments…and thousands of spectators. The cavernous warehouses were decorated with all manner of streamers and tinsel and ringed on either side by bleachers for the 5,000 or so people willing to pay just to observe the festivities.
By 1941, according to the Saturday Evening Post “almost as many people come for the party as the normal white population of the town.” The number of invitees and onlookers changed each year, as did the elaborate dance figures and themes. In 1940, the German was kicked off by a woman stepping out from “a stageset of an antebellum mansion in a Scarlett O’Hara dress.”( Daniels) Other years began with a choreographed march or ring display. The one constant was the peculiar name, unchanged from the very first years. A 1937 profile in Life attributes the label to a series of “huge festivals held at watering places in Germany during the 19th century.” While other sources on the name are not quite as definitive, virtually all suggest another origin. A “german” is an elaborate cotillion figure, one for which dances from New York to Chapel Hill were named in in post-Civil War America. Whatever it was named for, by the early 20th century the June German signified the height of elite white society in eastern North Carolina. It continued unabated past the middle of the century, with newspaper stories marking the 75th anniversary German in 1955.
The persistence of the dance for more than 75 years is remarkable in its own right. But the June German has had even greater longevity and importance because it was embraced by the African American community in the area. Starting in 1917, African Americans in Rocky Mount held their own June German on the Monday night following the white-sponsored event on Friday. Jonathan Daniels described the event briefly in his profile for the Post. Rife with stereotypes, his description relayed mentions of ”the colored June German” that took place in the same warehouse as “hotter and thicker and with more hotfoot.” His account is one of the few national ones to even mention the African American June German, an event that grew to be even larger than its namesake.
At the beginning, the African American June German was probably not much more than an attempt by the community to replicate for themselves some of the fun had by those with more money, power, and leisure time. But the African American dance developed its own traditions and moved away from the influence of the affluent white community. A 1940 article in the Baltimore Afro American explained the history of the event. It explained that “twenty-three years ago, under the auspices of the Elks, Fletcher West staged the first sepia June German.” After the Elks ceased planning the event a musician and promoter named “Frank Lewis, allegedly backed by white capital, promoted the affair.” Finally, in 1940 “the colored citizens began plans to wrest it from white control. Beginning this year, the Rhythm Club sponsored the dance.” Wresting the dance from white control was no small feat. And forging their own traditions, things like “the largest jitterbug contest ever staged in this section,” (Atlanta Daily World 1939) undoubtedly instilled pride in a community living under the laws of Jim Crow North Carolina. That the African American June German happened on a Monday night, when its attendees would have to go to work just hours after its completion, is a testament both to their work that helped the town run and to a need for diversion and community.
There is one final side note to the story of the June Germans in eastern North Carolina. While the original and the largest June Germans were held in Rocky Mount, other African American communities in neighboring counties had their own germans each year. While little is known about them, with scarce media coverage and participants’ memories fading, they are perhaps the best and most enduring legacy of a tradition that many North Carolinians made their own.